Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.