Dilse Omni Talks with saurabh agrawal - omnichannel
Dilse Omni Talks with saurabh agrawal - omnichannel

About DilSe Omni Talks

About DilSe Omni Talks

About DilSe Omni Talks

Inspired by real experiences and bold ideas, DilSe Omni Talks explores how brands grow, adapt, and win in the omnichannel era.

DilSe Omni Talks is for founders, marketers, and brand builders who want to decode what omnichannel growth truly means today. 

In every episode, we dive deep into how brands can grow in today’s ever-evolving omnichannel world, where technology, AI, data, and marketing intersect.

Omnichannel growth may sound simple, but in reality, it’s a complex ecosystem that connects sales, marketing, and customer experience, powered by the right tech, analytics, and AI behind the scenes.

Dilse Omni Talks - omnichannel framework daiom

This podcast aims to decode that complexity through honest, practical conversations with leaders who’ve built, scaled, and sustained impact across industries.


In a world where every brand is chasing Omnichannel growth, the rules are changing faster than ever. Paid marketing costs keep rising, AI is rewriting how people discover brands, and SEO, once considered traditional, is quietly becoming the backbone of both online and offline visibility.

Our very first episode features Amit Tiwari, one of India’s most trusted SEO voices, educator to 3L+ learners, and advisor to hundreds of brands, discussing the relevance of SEO in the age of AI and Omnichannel, covering everything from local SEO and AI-powered discovery to how businesses can optimize for the next wave of search.

This podcast aims to decode that complexity through honest, practical conversations with leaders who’ve built, scaled, and sustained impact across industries.


In a world where every brand is chasing Omnichannel growth, the rules are changing faster than ever. Paid marketing costs keep rising, AI is rewriting how people discover brands, and SEO, once considered traditional, is quietly becoming the backbone of both online and offline visibility.

Our very first episode features Amit Tiwari, one of India’s most trusted SEO voices, educator to 3L+ learners, and advisor to hundreds of brands, discussing the relevance of SEO in the age of AI and Omnichannel, covering everything from local SEO and AI-powered discovery to how businesses can optimize for the next wave of search.

In the 2nd episode, we explore the "inside game" of the footwear industry and the evolution of D2C branding.

Ganesh shares his journey of building a brand, focusing on data-driven customer experiences, the reality of founder-led marketing, and what it truly takes to scale a physical product in a digital-first world.

In the 2nd episode, we explore the "inside game" of the footwear industry and the evolution of D2C branding.

Ganesh shares his journey of building a brand, focusing on data-driven customer experiences, the reality of founder-led marketing, and what it truly takes to scale a physical product in a digital-first world.

In Episode 3, where we break down the mechanics of customer psychology with industry experts in loyalty and retention.

We move beyond basic points and discounts to decode how brands can build genuine, long-term loyalty. This conversation covers the frameworks needed to drive true Customer Lifetime Value (LTV), the role of emotional connection in a digital journey, and how to turn one-time buyers into lifelong brand advocates.

In Episode 3, where we break down the mechanics of customer psychology with industry experts in loyalty and retention.

We move beyond basic points and discounts to decode how brands can build genuine, long-term loyalty. This conversation covers the frameworks needed to drive true Customer Lifetime Value (LTV), the role of emotional connection in a digital journey, and how to turn one-time buyers into lifelong brand advocates.

In Episode 4, featuring Anand Jain, Co-founder of CleverTap and a global authority on user engagement and retention, he reveals the strategies and tech frameworks needed to build a sustainable, high-value customer base. 

We discuss the shift from mindless acquisition to "Limitless LTV," exploring how data-led engagement can predict customer behavior and drive exponential growth in an omnichannel ecosystem.

In Episode 4, featuring Anand Jain, Co-founder of CleverTap and a global authority on user engagement and retention, he reveals the strategies and tech frameworks needed to build a sustainable, high-value customer base. 

We discuss the shift from mindless acquisition to "Limitless LTV," exploring how data-led engagement can predict customer behavior and drive exponential growth in an omnichannel ecosystem.

In Episode 5, Abhijeet Singh, a seasoned growth leader who has scaled mobile-first strategies for top-tier brands helps us unpack the critical question every brand faces: Does your business actually need a mobile app? 

Abhijeet breaks down the "when" and "how" of app investment, identifying the specific KPIs that define success and how an app should integrate into a seamless omnichannel journey rather than existing in a silo.

In Episode 5, Abhijeet Singh, a seasoned growth leader who has scaled mobile-first strategies for top-tier brands helps us unpack the critical question every brand faces: Does your business actually need a mobile app? 

Abhijeet breaks down the "when" and "how" of app investment, identifying the specific KPIs that define success and how an app should integrate into a seamless omnichannel journey rather than existing in a silo.

In Episode 6, featuring K. Ganesh, a serial entrepreneur, promoter of BigBasket and Portea Medical, and one of India’s most successful venture builders, shares his playbook for building businesses at scale, mastering the shift from vanity metrics to real business health, and why staying "omnichannel" is the only way to survive the next wave of market disruption.

This episode is a masterclass in identifying disruptive trends before they become mainstream.

In Episode 6, featuring K. Ganesh, a serial entrepreneur, promoter of BigBasket and Portea Medical, and one of India’s most successful venture builders, shares his playbook for building businesses at scale, mastering the shift from vanity metrics to real business health, and why staying "omnichannel" is the only way to survive the next wave of market disruption.

This episode is a masterclass in identifying disruptive trends before they become mainstream.

DilSe Omni Talks is dedicated to the visionaries and builders shaping the next frontier of omnichannel.

Dilse Omni Talks — Omnichannel Podcast by Saurabh Agrawal

Talks with Saurabh Agrawal

Dilse Omni Talks — Omnichannel Podcast by Saurabh Agrawal

Talks with Saurabh Agrawal

Behind the scenes

Behind the scenes

Behind the scenes

Latest Episodes

Dilse Omni Talks with souparno - finance

The Hidden Business Behind Brands Getting Into Lending | Souparno Bagchi | Dilse Omni Talk

In this episode of DilSe Omni Talks, Saurabh sits down with Souparno Bagchi who has experience from Goldman Sachs, consulting, and more than five years scaling micro-lending businesses, to work out what is actually going on beneath the surface of Indian fintech.

Decoding Agri Business Playbook - KisaanSay Founder | Nitin Puri

In the latest episode of Dilse Omni Talks, Nitin Puri, Founder of KisaanSay, talks about his belief that Farmers are not just producers. They are business owners who deserve a larger share of the value they create.

Is Agentic the future of Marketing? | Siddharth Gopalkrishnan

Discover how Netcore COO Siddharth Gopalakrishnan explains Agentic Marketing, AI-powered customer engagement, retention, omnichannel strategy, and the future of Martech.

Growth Playbook by Sanjeev Bikhchandani

There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.

Scaling Omnichannel Fast Fashion Brand | Sumit Jasoria

Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.

Scaling India's Convenience Retail | Aastha Almast

India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.

Building Omni Consumer Brands | Ankur Khaitan

India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.

Building a D2C Publishing Business | Zebralearn co-founder | Anurag Sundarka

The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.

Do Kids Need Their Own Personal Care? | Aishvarya Murali

This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.

How are Drones Disrupting the Logistics? | Ankit Kumar

In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.

Retail Store Tech & AI Strategy | Suren Gounder

In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.

Decoding Conversational Commerce | Sonakshi Nathani

Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.

Decoding Martech Playbook | Dr. Ashish Bajaj

This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.

Omnichannel Growth with Social Media | Sasha Keneivonuo

Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.

Legacy Brand's Omnichannel Transformation | Group CEO at Duroflex | Sridhar Balakrishnan

Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.

Mastering Omnichannel Disruptions | K Ganesh

Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.

App Strategy for Omnichannel Brands | Co-founder of Appbrew | Abhijeet Singh

Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.

Unlock Limitless Customer Lifetime Value | CleverTap co-founder | Anand Jain

Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.

Does Loyalty Program really drives Loyalty? | Mahadevann Iyerr

Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.

Decoding Omnichannel Marketing | Ganesh Balakrishnan

Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.

Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari

Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.

Latest Episodes

EP18: Growth Playbook by Sanjeev Bikhchandani

There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.

EP17: Building Omni Consumer Brands

India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.

EP16: Scaling India's Convenience Retail

India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.

EP15: Building a D2C Publishing Business

The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.

EP14: Scaling Omnichannel Fast Fashion Brand

Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.

EP13: Do Kids Need Their Own Personal Care?

This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.

How are Drones Disrupting the Logistics | Ankit Kumar X Saurabh Agrawal | Dilse Omni Talks: E12

In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.

Retail Store Tech & AI Strategy | Suren Gounder X Saurabh Agrawal | Dilse Omni Talks: EP11

In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.

Decoding Conversational Commerce

Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.

Decoding Martech Playbook | Dr. Ashish Bajaj X Saurabh Agrawal | Dilse Omni Talks: EP9

This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.

Omnichannel Growth with Social Media | Sasha Chhetri X Saurabh Agrawal | Dilse Omni Talks: EP8

Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.

Legacy Brand's Omnichannel Transformation | Sridhar Balakrishnan X Saurabh Agrawal | DilSe Omni Talks: EP7

Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.

Mastering Omnichannel Disruptions | K Ganesh X Saurabh Agrawal | DilSe Omni Talks: EP6

Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.

App Strategy for Omnichannel Brands | Abhijeet Singh X Saurabh Agrawal | DilSe Omni Talks: EP5

Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.

Unlock Limitless Customer Lifetime Value | Anand Jain X Saurabh Agrawal | DilSe Omni Talks: EP4

Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.

Does Loyalty Program really drives Loyalty | Mahadevann Iyerr x Saurabh Agrawal | DilSe Omni Talks: EP3

Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.

Decoding Omnichannel Marketing | Ganesh Balakrishnan x Saurabh Agrawal | DilSe Omni Talks: EP2

Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.

Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari x Saurabh Agrawal | DilSe Omni Talks: EP1

Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.

Latest Episodes

Dilse Omni Talks with souparno - finance

The Hidden Business Behind Brands Getting Into Lending | Souparno Bagchi | Dilse Omni Talk

In this episode of DilSe Omni Talks, Saurabh sits down with Souparno Bagchi who has experience from Goldman Sachs, consulting, and more than five years scaling micro-lending businesses, to work out what is actually going on beneath the surface of Indian fintech.

Decoding Agri Business Playbook - KisaanSay Founder | Nitin Puri

In the latest episode of Dilse Omni Talks, Nitin Puri, Founder of KisaanSay, talks about his belief that Farmers are not just producers. They are business owners who deserve a larger share of the value they create.

Is Agentic the future of Marketing? | Siddharth Gopalkrishnan

Discover how Netcore COO Siddharth Gopalakrishnan explains Agentic Marketing, AI-powered customer engagement, retention, omnichannel strategy, and the future of Martech.

Growth Playbook by Sanjeev Bikhchandani

There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.

Scaling Omnichannel Fast Fashion Brand | Sumit Jasoria

Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.

Scaling India's Convenience Retail | Aastha Almast

India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.

Building Omni Consumer Brands | Ankur Khaitan

India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.

Building a D2C Publishing Business | Zebralearn co-founder | Anurag Sundarka

The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.

Do Kids Need Their Own Personal Care? | Aishvarya Murali

This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.

How are Drones Disrupting the Logistics? | Ankit Kumar

In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.

Retail Store Tech & AI Strategy | Suren Gounder

In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.

Decoding Conversational Commerce | Sonakshi Nathani

Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.

Decoding Martech Playbook | Dr. Ashish Bajaj

This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.

Omnichannel Growth with Social Media | Sasha Keneivonuo

Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.

Legacy Brand's Omnichannel Transformation | Group CEO at Duroflex | Sridhar Balakrishnan

Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.

Mastering Omnichannel Disruptions | K Ganesh

Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.

App Strategy for Omnichannel Brands | Co-founder of Appbrew | Abhijeet Singh

Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.

Unlock Limitless Customer Lifetime Value | CleverTap co-founder | Anand Jain

Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.

Does Loyalty Program really drives Loyalty? | Mahadevann Iyerr

Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.

Decoding Omnichannel Marketing | Ganesh Balakrishnan

Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.

Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari

Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.

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