About the Host — Saurabh Agrawal
About the Host — Saurabh Agrawal
About the Host — Saurabh Agrawal
Starting something new is never easy, but it’s always worth it.
Saurabh founded DAiOM with one simple idea:
To redefine how data can drive meaningful omnichannel growth for businesses.
Before building DAiOM, Saurabh worked across three major companies—Lenskart, American Express, and the Tata Group, where he gained deep experience in analytics, marketing, technology, and business growth.
Beyond the boardroom, Saurabh is deeply passionate about teaching and mentoring, and has been recognized among India’s Top 100 AI Leaders and as a Top 1% Career Coach, and has taught over 1,000+ professionals and students across ISB, IIMs, IITs, and other top institutions.
At DAiOM, where he began helping clients solve real omnichannel and growth challenges. As he worked with brands, he discovered a strong passion for sharing his learnings. This led to creating blogs, guides, and content along with his team, making complex growth topics simple and actionable.
Over the past year, he and his team have partnered with brands across retail, D2C, pharma, SaaS, and fintech, helping them measure, optimize, and scale across both online and offline channels.
To take this mission to the next level, the idea of a podcast was born.
He launched DilSe Omni Talks to bring expert conversations, industry insights, and practical frameworks to a wider audience.
With time, the podcast and the content ecosystem strengthened his position as one of India’s top omnichannel growth experts.
Under his leadership, DAiOM has built a strong foundation across three pillars:
Advisory & Consulting – Helping brands assess, benchmark, and discover growth opportunities
Services – Strengthening marketing, CX, and retention capabilities
Products – Building tools and solutions that accelerate omnichannel growth
Saurabh is deeply passionate about using deep technology, analytics, and AI to drive hyper-growth. Today, Saurabh continues to build, teach, and share—driven by the belief that real growth comes from clarity, curiosity, and continuous learning.
Beyond the boardroom, Saurabh is deeply passionate about teaching and mentoring, having guided 1,000+ professionals and students at leading B-schools like ISB, IIMs, and IITs.
Talks with Saurabh Agrawal
Behind the scenes
Behind the scenes
Behind the scenes
Latest Episodes
The Hidden Business Behind Brands Getting Into Lending | Souparno Bagchi | Dilse Omni Talk
In this episode of DilSe Omni Talks, Saurabh sits down with Souparno Bagchi who has experience from Goldman Sachs, consulting, and more than five years scaling micro-lending businesses, to work out what is actually going on beneath the surface of Indian fintech.
Decoding Agri Business Playbook - KisaanSay Founder | Nitin Puri
In the latest episode of Dilse Omni Talks, Nitin Puri, Founder of KisaanSay, talks about his belief that Farmers are not just producers. They are business owners who deserve a larger share of the value they create.
Is Agentic the future of Marketing? | Siddharth Gopalkrishnan
Discover how Netcore COO Siddharth Gopalakrishnan explains Agentic Marketing, AI-powered customer engagement, retention, omnichannel strategy, and the future of Martech.
Growth Playbook by Sanjeev Bikhchandani
There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.
Scaling Omnichannel Fast Fashion Brand | Sumit Jasoria
Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.
Scaling India's Convenience Retail | Aastha Almast
India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.
Building Omni Consumer Brands | Ankur Khaitan
India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.
Building a D2C Publishing Business | Zebralearn co-founder | Anurag Sundarka
The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.
Do Kids Need Their Own Personal Care? | Aishvarya Murali
This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.
How are Drones Disrupting the Logistics? | Ankit Kumar
In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.
Retail Store Tech & AI Strategy | Suren Gounder
In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.
Decoding Conversational Commerce | Sonakshi Nathani
Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.
Decoding Martech Playbook | Dr. Ashish Bajaj
This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.
Omnichannel Growth with Social Media | Sasha Keneivonuo
Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.
Legacy Brand's Omnichannel Transformation | Group CEO at Duroflex | Sridhar Balakrishnan
Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.
Mastering Omnichannel Disruptions | K Ganesh
Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.
App Strategy for Omnichannel Brands | Co-founder of Appbrew | Abhijeet Singh
Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.
Unlock Limitless Customer Lifetime Value | CleverTap co-founder | Anand Jain
Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.
Does Loyalty Program really drives Loyalty? | Mahadevann Iyerr
Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.
Decoding Omnichannel Marketing | Ganesh Balakrishnan
Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.
Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari
Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.
Latest Episodes
The Hidden Business Behind Brands Getting Into Lending | Souparno Bagchi | Dilse Omni Talk
In this episode of DilSe Omni Talks, Saurabh sits down with Souparno Bagchi who has experience from Goldman Sachs, consulting, and more than five years scaling micro-lending businesses, to work out what is actually going on beneath the surface of Indian fintech.
Decoding Agri Business Playbook - KisaanSay Founder | Nitin Puri
In the latest episode of Dilse Omni Talks, Nitin Puri, Founder of KisaanSay, talks about his belief that Farmers are not just producers. They are business owners who deserve a larger share of the value they create.
Is Agentic the future of Marketing? | Siddharth Gopalkrishnan
Discover how Netcore COO Siddharth Gopalakrishnan explains Agentic Marketing, AI-powered customer engagement, retention, omnichannel strategy, and the future of Martech.
Growth Playbook by Sanjeev Bikhchandani
There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.
Scaling Omnichannel Fast Fashion Brand | Sumit Jasoria
Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.
Scaling India's Convenience Retail | Aastha Almast
India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.
Building Omni Consumer Brands | Ankur Khaitan
India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.
Building a D2C Publishing Business | Zebralearn co-founder | Anurag Sundarka
The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.
Do Kids Need Their Own Personal Care? | Aishvarya Murali
This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.
How are Drones Disrupting the Logistics? | Ankit Kumar
In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.
Retail Store Tech & AI Strategy | Suren Gounder
In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.
Decoding Conversational Commerce | Sonakshi Nathani
Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.
Decoding Martech Playbook | Dr. Ashish Bajaj
This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.
Omnichannel Growth with Social Media | Sasha Keneivonuo
Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.
Legacy Brand's Omnichannel Transformation | Group CEO at Duroflex | Sridhar Balakrishnan
Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.
Mastering Omnichannel Disruptions | K Ganesh
Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.
App Strategy for Omnichannel Brands | Co-founder of Appbrew | Abhijeet Singh
Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.
Unlock Limitless Customer Lifetime Value | CleverTap co-founder | Anand Jain
Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.
Does Loyalty Program really drives Loyalty? | Mahadevann Iyerr
Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.
Decoding Omnichannel Marketing | Ganesh Balakrishnan
Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.
Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari
Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.
Latest Episodes
The Hidden Business Behind Brands Getting Into Lending | Souparno Bagchi | Dilse Omni Talk
In this episode of DilSe Omni Talks, Saurabh sits down with Souparno Bagchi who has experience from Goldman Sachs, consulting, and more than five years scaling micro-lending businesses, to work out what is actually going on beneath the surface of Indian fintech.
Decoding Agri Business Playbook - KisaanSay Founder | Nitin Puri
In the latest episode of Dilse Omni Talks, Nitin Puri, Founder of KisaanSay, talks about his belief that Farmers are not just producers. They are business owners who deserve a larger share of the value they create.
Is Agentic the future of Marketing? | Siddharth Gopalkrishnan
Discover how Netcore COO Siddharth Gopalakrishnan explains Agentic Marketing, AI-powered customer engagement, retention, omnichannel strategy, and the future of Martech.
Growth Playbook by Sanjeev Bikhchandani
There are very few people who have genuinely shaped the way India works, loves, and learns — all from one desk, one insight, and one stubborn belief that the internet would change everything before most people even knew what a server was. Sanjeev Bikhchandani is one of those people.
Scaling Omnichannel Fast Fashion Brand | Sumit Jasoria
Most fashion brands start with a mood board. NEWME started with a data pipeline. In a candid conversation on DilSe Omni, Sumit Jasoria, co-founder and CEO of NEWME, which is a brand that didn't exist three years ago, is now one of India's fastest-growing Gen Z fashion labels, jumping from ₹3.4 crore in FY23 to ₹180 crore in FY25. A 52x revenue jump. In under three years.
Scaling India's Convenience Retail | Aastha Almast
India has 1.4 billion people, a retail market projected to grow from $1.05 trillion to $1.9 trillion, and barely 1,000 organised convenience stores. The United States has 300,000. Korea has two lakh. Thailand has 7-Eleven on every corner. The gap is staggering, and it represents one of the biggest untapped opportunities in Indian retail.
Building Omni Consumer Brands | Ankur Khaitan
India's retail market is a $1 trillion opportunity today and is projected to touch $2 trillion by 2030. The brands that will capture that growth are not the ones spending the most on Meta or building the fanciest app.
Building a D2C Publishing Business | Zebralearn co-founder | Anurag Sundarka
The real thesis behind ZebraLearn is that a book is not the end of a learning journey. It is a milestone within one. And the platform's job is to be present for the entire journey — from discovery to purchase, from reading to application, from one book to the next. That is what makes it a platform, not a publisher.
Do Kids Need Their Own Personal Care? | Aishvarya Murali
This podcast explores why children need dedicated personal care products instead of using baby or adult formulations, highlighting the emerging gap in India’s beauty and skincare market. Through insights shared by Aishvarya Murali, founder of Tuco Kids, the discussion covers category creation, evolving parenting awareness, product design for kids, and the unique challenge of balancing parental trust with children’s product experience.
How are Drones Disrupting the Logistics? | Ankit Kumar
In this episode, Ankit, who is leading Skye Air Mobility tells about the transform logistics with efficient, reliable, and sustainable drone delivery networks.
Retail Store Tech & AI Strategy | Suren Gounder
In this episode, Suren breaks down how offline stores are evolving from gut-feel operations into data-driven businesses — and why the brands that embrace store tech today will be impossible to catch tomorrow.
Decoding Conversational Commerce | Sonakshi Nathani
Sonakshi Nathani — YC and Sequoia-backed founder who scaled Manifest AI to $4.5M ARR in two years without marketing spend — joins Saurabh to decode how AI chatbots are reshaping modern commerce.
Decoding Martech Playbook | Dr. Ashish Bajaj
This episode breaks down why Martech is no longer optional but essential for brands that want to move from fragmented campaigns to connected, data-driven growth.
Omnichannel Growth with Social Media | Sasha Keneivonuo
Saurabh sits down with Sasha, to unpack how social media actually drives real business outcomes when you stop chasing vanity metrics and start designing for omnichannel growth.
Legacy Brand's Omnichannel Transformation | Group CEO at Duroflex | Sridhar Balakrishnan
Saurabh sits down with Sridhar, Group CEO - Duroflex, to understand how a legacy brands can build omnichannel with patience and purpose.
Mastering Omnichannel Disruptions | K Ganesh
Saurabh sits down with K Ganesh, a serial entrepreneur, author, and one of India’s most respected startup builders, to unpack what really drives sustainable growth in modern businesses.
App Strategy for Omnichannel Brands | Co-founder of Appbrew | Abhijeet Singh
Saurabh and Abhijeet unpack when brands should actually invest in a mobile app, and why it’s not the right move for every category on day one.
Unlock Limitless Customer Lifetime Value | CleverTap co-founder | Anand Jain
Saurabh and Anand talk about resilience, first-principles thinking, and how AI-driven personalization is reshaping retention.
Does Loyalty Program really drives Loyalty? | Mahadevann Iyerr
Saurabh and Maha talk about how loyalty programs don't create loyalty. Experience creates loyalty. Programs amplify it.
Decoding Omnichannel Marketing | Ganesh Balakrishnan
Saurabh and Ganesh decode modern marketing – blending data, retention, and omnichannel strategy to build human, memorable brand experiences.
Top 5 SEO Strategies for Omni Success with AI | Amit Tiwari
Discover how AI, data, and Omnichannel thinking are redefining SEO as the heartbeat of modern brands—online, offline, and everywhere in between.
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